Event
CASE STUDY

Irish Tech Challenge

Overview

In February ‘22 The Embassy of Ireland in South Africa, the Technology Innovation Agency & the Department of Science & Innovation launched a Tech Challenge to accelerate the growth of South African tech entrepreneurs through access to funding and world-class Irish tech community.

Impact Amplifier, one of the partners, appointed Firecracker as the events and marketing agency to produce the launch event.

Objective:

Engage key stakeholders in Irish and South African Government, private-sector and the entrepreneur community to drive awareness, support and generate quality applications. Engage and co-ordinate all partner activity to ensure consistency and maximum impact in the market place.

Results

Firecracker conceptualised and produced a launch event for key stakeholders and media. An impactful panel discussion, keynotes by Irish Minster Brophy and South African industry leaders generated immediate attention and credibility for the Irish Tech Challenge. 

Our team were also in charge of designing the new brand and delivering the marketing plan across all key channels. 

What the client
had to say

“Firecracker really live up to their name. A super professional, high energy, multi functional team who are solid performers, create little fuss and deliver great results.

The Impact Amplifier team were super happy with their efforts on our launch event, communications and design work.”

Max Pichulik
CEO Impact Amplifier

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