Managed entire organisation of 25,000 people running in 8 cities over 8 days. (creating R500k overbudget ‘gift’ profit for clients!)
Conceived concept for Afrika Tikkun, created branding/PR strategy, launched and managed a self funded dual Cycling Team programme recruiting 750 cyclists in Cape Town and Joburg and achieving major media coverage with R1m fund raising, including additional ‘gift’ profit of R250k for the client.
Burns Night Dinner Cape Town for 350 guests with pipe bands.
Exceeded World Wildlife Fund Renewable Energy event by 300% with 6000 attendees
Part of team who launched R50m value integrated brand campaign for Vodafone across TV, web, radio, press, experiential, ambient, call centre, retail stores. Got 150 mins Prime TV time on 5 channels, plus radio, press and Social Network coverage for 21 days
Managed all Above/Below marketing and communications activity for The Color Run South Africa, with 25,000 runners in 8 days and 8 cities. With marketing budget of just R550,000 secured 105 mins prime TV, all major media and social media to value of R20mill.
Claire project managed a number of key areas of the inaugural Khayelitsha Festival. She tackles whatever she is tasked to do with commitment, passion and an exceptional work ethic. Claire is a professional, direct and empathetic character.
Firecrackers flexibility, work ethic and youthful exuberance is refreshing in an inustry often devoid of goodwill’
I found Firecracker’s professionalism refreshing and their can-do work ethic is excellent. I would highly recommend this dynamic and professional team to anyone wanting a reliable and creatively sound agency.
They can count better than me. So if Ive made around R200m profits over the years, what could they do for you!
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